National coverage with A1 optical internet, television, and leading streaming platforms

A1 Serbia is opening a new digital chapter for the country. After 18 years in which mobile technology transformed everyday communication, A1 now connects households across Serbia with ultra-fast optical internet, advanced TV services and the most popular streaming platforms — all in one place, on a single bill. This marks an important milestone in A1 Serbia’s journey from a mobile operator to a fully convergent provider, delivering a complete digital experience supported by a team of more than 1,700 dedicated experts.

“At A1, we don’t just follow digital transformation — we drive it,” said Judit Albers, General Manager of A1 Serbia. “Our investments in infrastructure, partnerships and premium content are shaping Serbia’s digital future. We are building a fibre network that connects people, homes and businesses reliably, quickly and seamlessly. A1 is no longer just a mobile operator — we are your digital ally for work, entertainment and everyday life.”

Through the gradual expansion of its own optical network, combined with strong collaboration with infrastructure partners, A1 today provides national coverage. This approach ensured that every service was tested and optimised before reaching customers — guaranteeing the highest quality and reliability.

The company’s network leadership is further confirmed by Ookla® Speedtest®, which has named A1 the fastest mobile network in Serbia for the fifth year in a row. This recognition reflects A1’s continued commitment to delivering top-tier performance across both mobile and fixed technologies.

The new A1 offer brings flexibility and choice:
• Net 300 & Net 600 — lightning-fast, stable optical internet
• Duo & Duo Plus — combinations of A1 Optical Net and A1 TV

Each package includes Netflix and SkyShowtime free for the first 3 months, bringing the most popular entertainment straight to your screen.

Staying true to its commitment to transparency, A1 Serbia remains the only operator that publicly guarantees a fixed price for the entire contract duration.

With these new services, A1 Serbia continues to invest in the nation’s digital infrastructure, empowering households and businesses to thrive in the connected era.

For more information about packages and service availability, visit www.a1.rs.