Erste Bazar #BelieveInYourself at the Botanical garden – Supporting women’s entrepreneurship

The unique event dedicated to women’s entrepreneurship opens its doors on December 13 – free admission.

The third annual holiday edition of the Erste Bazar for women’s entrepreneurship #verujusebe (#BelieveInYourself) will be held on December 13 at the Jevremovac Botanical Garden. In the year when Erste Bank celebrates 20 years of business in Serbia, this Bazar takes on special significance as a gathering place for women who believe in themselves and their ideas, create new opportunities, and contribute to building a more equitable society. Admission is free, and the event runs from 11:00 AM to 3:00 PM.

This year, the Bazar will feature 22 inspiring women entrepreneurs, social enterprises, and women-led work centers, showcasing their unique, creative, and healthy products—from handicrafts, illustrations, holiday ikebanas and decorations, and hand-painted ceramics, to thoughtfully designed fashion accessories, natural cosmetics, and delicious treats, including sweets, juices, preserves, chocolates, and cured meats. Each product carries the entrepreneur’s personal story of creativity, persistence, and community, while supporting women’s entrepreneurship and local communities.

Visitors will enjoy a festively decorated space, music by DJ Vajsa, warm winter drinks, and the opportunity to find a “gift with a story.” For the youngest attendees, an interactive educational performance “Guardians of the Dragon’s Treasure” will take place—a popular highlight of the Bazar that teaches children important lessons about money through play.

“Impactful shopping fosters an equitable and inclusive society, and the best part is that everyone can contribute. I am proud of our Erste Bazar, which, for the third year in a row, brings together incredible, persistent, and entrepreneurial women dedicated to their work. We believe that creating sustainable opportunities for women entrepreneurs contributes to overall social progress, which is why we are strategically committed to this cause—growing together in the process,” said Sonja Konakov Svirčev, Manager for Corporate Social Responsibility, Diversity, and Inclusion at Erste Bank.

This year’s exhibitors include: ekoBag, Avlija Bogatić, Chocollama, Dragin kulen i kobasica, Naša kuća, Somborske šnajderke, Škola „Milan Petrović“, BioIdea, Atina, Udruženje distrofičara južnobačkog okruga, Utočište Patisserie, Mazek Design, Ruke Sajana, Bafimi, Lenka Catering, Matrina Cosmetics, Studio Maruška, Mona Lacko Studio, Anushka Studio, Razmusli, Zuka Art Studio, and Desine Borovnice.

We invite you to join this holiday event celebrating women who believe in themselves, create, inspire, and through their work make the world a better place.